Half the world’s population has gone digital. Every major transaction can happen online.
Influx of new websites is ongoing everyday on the world wide web! As a result, the need
for creative & professional UI/UX designers is rising exponentially.
You wish to be one? Great! Let’s get started.
What is UI/UX Design?
UI/UX design is the process of enhancing visual communication & user satisfaction of a
digital product (website, apps etc). A UI/UX designer is tasked with improving the
appearance, usability, accessibility and desirability of the product.
To be a successful UI/UX designer you need to have a cross-discipline perspective. A
mixture of graphics, marketing and web development is ideal for being a successful
designer. If you don’t have it all, that’s ok too, in the world of digital creation you can
always learn anything online!
Why Get UI/UX Design Training ?
Learning is good. Learning makes you a better professional than yesterday.
In the world where personal branding is the new trend, simply being a graphic designer, content developer or web developer won’t get you the extra mile of success.
If you want to succeed as a digital professional, having the added knowledge of UI/UX design sets you apart from rest of the crowd. Most digital marketing firms are often on the lookout for the most advanced and creative UI/UX designer.
It is the new keyword of success!
Being a UI/UX designer doesn’t have to be a difficult task. Just choose an online/offline
institute to enroll for a course .
Always prefer courses that provide practical hands-on knowledge over long theoretical
courses. As they say, practice makes a person perfect! So start practicing from day 1.
Tips for beginners:
● 6-12 months course is enough to teach you the basics. Do not opt for
unnecessary long courses.
● If you are already a developer, learning UI/UX can help you translate designs to
code with minimal hassle.
● It is more than just graphics. Appearance isn’t everything. You need to think of a
user’s experience with every element on your product.
● Learn from the experts. Follow blogs that share case studies to keep your
● Avail the most you can from a plethora of online resources available.
Mistakes to Avoid:
As it happens with everything, beginners make mistakes. If you also find yourself short
of the professional expertise, remember the following:
1. Content Rules:
Anyone who knows the digital world will tell you the utmost importance of
content. It needs to be clearly readable and scannable for it to reach your
DO NOT use fonts that are difficult to read or contradict the tone of the content.
DO NOT keep the font too thin or too big/small. Always think from the
perspective of a general reader, is it easy on the eyes?
If yes, congratulations, you have made your first good decision as a designer.
2. Minimum effects:
Just because you have the skill to create multiple enchanting effects, does not
mean it serves your purpose with every product.
Use effects to the minimum, keep it inviting and don’t confuse the audience.
3. Say No to Blast of Colors:
Never use too many colors on one webpage/website. Always stick to one color
palette which should be comprised of 2-4 colors.
Use color contrast in a way that it helps the consumer, never use two similar
Research suggests that 93% of consumers look at visual appearance of a
product, color is a crucial aspect.
4. What’s the value?
While making a design, with every step this is the question you have to ask:
What is the value of what am adding. No white space, button, content or visual
should crowd the product without serving a purpose.
Arrange things according to the priority list. What is it that you want your
customer to know the most? Put it on the top! Simple.
5. It’s all Mobile:
So you have got a great design, is it mobile optimized?
Always test your product on several devices, including mobile devices of various
This is the biggest reason companies are losing/getting customers, because they
have adjusted their product to be used by touch of a fingertip!
6. Usability test:
Consider no design project complete without a strict usability test. You created
something so there is a chance you can be biased towards your products. Get
others to test it on several different devices.
Take some time off the product and come back with fresh eyes so that your
testing is done as the audience and not the creator.
Think of every glitch before launching the design, because once it’s out there it
can make or break your brand.
Learn, practice, fail and conquer. Soon enough you will be able to create magic
on those screens with a simple training, set of rules and hard work.